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How to Promote Your Affiliate
Program
by Kevin Nunley
The hottest way to
do business on the Internet is with affiliate programs. A firm
has other web site owners send customers to them via a link or
banner. When the customer buys, a portion of sales is sent to
the web site owner.
This referral
arrangement takes advantage of many of the Internet's natural
qualities. Several mammoth companies like Amazon.com are built
upon this strategy. Many companies have made big money through
their affiliate programs.
Unfortunately, it
is often hard for an individual affiliate to earn a big take
from making referrals. Many rarely get a check. Others, through
good marketing efforts, earn several hundred to several thousand
dollars per month. This can be a significant boost to your
overall web site profits and be welcome extra cash on a regular
basis.
The best way to
boost affiliate program sales is to use the product yourself and
give readers your own personal recommendation. My site tells
people that I was one of the first people to buy Jim Daniels'
marketing book, think it is the "Boy Scout Manual of
Internet marketing," and never work without it. That
honest, personal recommendation sells lots of copies of Jim's
book (giving me a referral check at the end of each month).
Put your most
profitable one or two affiliate programs in prominent places on
your site and on multiple pages. Be sure to promote them in
classified ads on web sites, e-zines, and on AOL.
Kevin Nunley helps businesses
with marketing advice, copy
writing, Internet promotion, and web design. Reach Kevin
at DrNunley@aol.com or (801)253-4536. Ask for his free report.
See all his articles at http://www.DrNunley.com
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